Accra, Ghana — NESCAFÉ has launched the Real Vibes Text & Win Promo, an exciting consumer promotion designed to reward loyal coffee lovers and bring the brand’s My Coffee, My Vibe experience even closer to consumers across the country.
Running from September to December, the promotion gives consumers the opportunity to enjoy their favourite NESCAFÉ coffee while standing a chance to win exciting prizes, including phones, motorcycles, airtime and the ultimate grand prize—an electric SUV.
Speaking at the launch, Lily Ntim, Category Development Manager for NESCAFÉ, said the promotion reflects NESCAFÉ’s commitment to creating, rewarding and memorable experiences for consumers. “Today, we are excited to introduce the NESCAFÉ Real Vibes Text & Win Promo, a campaign designed to bring the My Coffee, My Vibe experience even closer to our consumers,” she said.
She added that the campaign is not only about prizes, but also about celebrating the everyday moments consumers enjoy with their coffee. “This promotion is all about rewarding our loyal coffee consumers and giving them even more reasons to enjoy their favourite coffee every day. It is simple, exciting and rewarding,” Lily noted.
To participate, consumers simply need to purchase five promotional sachets, look out for the unique codes, and enter the codes by dialing *380*9#. Once submitted, consumers stand a chance to win prizes throughout the campaign period.
The promotion will also feature draws across five locationsacross the country, creating excitement, visibility and opportunities for consumers in different parts of the country to be part of the NESCAFÉ Real Vibes experience.
“Through the Text & Win Promo, we are not only rewarding consumers; we are strengthening the connection between NESCAFÉ and the people who choose us every day. It truly brings the My Coffee, My Vibe spirit to life,” Ms. Ntim said.
Consumers are encouraged to buy five promotional sachets of Nescafe 3 in 1, text their codes through *380*9#, and take part for a chance to become the next lucky winner. The more consumers participate, the more chances they have to win.
